Regarding Our Growing Years
I am a "second-generation factory worker". During my growing years, I witnessed my father's journey from founding the company to continuously promoting and enhancing the brand.
Now, I have also become a mother. However, when I was searching for a children's cashmere sweater that met my ideal of being safe, comfortable, natural, and environmentally friendly for my own child, I found that it was nowhere to be found in the market.
This is not only a void in the cashmere sweater market, but also a sense of absence in my love for my daughter. Therefore, I had the idea of creating a children's cashmere sweater brand. I want to follow in my father's footsteps and persevere on my dream path, no matter how difficult it may be. However, knowing the hardships my father faced, I understand that transformation is a more challenging path, especially when there are many gaps between the generations caused by different eras. Yet, I am extremely fortunate, as my father's vision far exceeds my imagination. When I presented my idea to my father, he unreservedly supported me. His words, "Go ahead and try, even if you fail, your family will always be your backing," made me believe that a good parent-child relationship is the foundation of all creation. As a mother, I also want to set an example for my child and ensure a happy and safe childhood for her.
Brand Temperature: Connecting Two Generations, Warming the Present Moment. I create parent-child clothing not just for my own child, but also to create a soft gift uniquely for more children, allowing more parents to choose a safe and comfortable cashmere sweater for their children. Let our cashmere sweater become a gentle connection in every family.
My ideal and our children's cashmere sweater - it's about love, about understanding, about finding a warm balance between tradition and innovation. This is the new chapter I want to unfold while inheriting my father's business.
Our commitment: Originating from love, culminating in the product Fully aware of the preciousness of parent-child relationships, I have made up my mind to establish a children's cashmere sweater brand that focuses on "comfort, safety, naturalness, and environmental protection".